In my opinion, the editor is always right . . . about the existence of a problem. What they’re less often right about IMHO is identifying exactly what the problem is, nor are they always right about what the best solution is, nor is it always a problem that should be fixed. Click the title above to continue reading.
The 4 Ps of marketing for authors (#IWSG Blog Hop)
The ‘4 Ps of Marketing’ form a pie chart also referred to as the ‘Marketing Mix,’ which I break down in terms of how it relates to selling books. Click the title above to continue reading.
8 criteria for evaluating writing competitions (#IWSG Blog Hop)
Writing competitions are a great way to test skill and receive feedback from authors, agents, editors, and publishing gurus. Here are eight criteria to take into account before deciding which competitions are the best use of your time, money, and creativity. Click the title above to continue reading.
Pro Litsy tips from fellow bookworms updated 9Mar2020
Litsy is a wonderful, new-ish social media platform all about books: reviews, reading challenges and games, giveaways, etc. I recommend it to readers, but I especially recommend it to authors, because it’s high interaction and relatively easy to gain a following. To get a feel for how high and how easy, click the title above to continue reading.
How to freshen up cliched expressions #AuthorToolboxBlogHop
I often read blogs where writers are told to avoid overused expressions like the plague. In my humble opinion, there are ways to update cliches so that they resonate, more often than not to humorous effect. Click the title above to continue reading.
Twitter pitch parties: pro tips, etiquette, and character-counting template (#IWSG Blog Hop)
I share Twitter pitch party tips, some general etiquette, as well as a free Excel/Google Docs template in which I’ve already added character-counting formulas. Click the title above to continue reading.
Fixing implausibility issues in your fiction #AuthorToolboxBlogHop
My first editor, back before I switched genres, gave me some advice about believability issues in my manuscript that I’ll never forget. Click the title above to continue reading.
How to think like your future book buyers (#IWSG Blog Hop)
Marketers train their brains to think like their targeted consumers. Here are a few questions to ask yourself in order to get in the mindset of your future book buyers. Click the title above to continue reading.
5 ways to find inspiration for the next great villain #AuthorToolboxBlogHop
The following five methods for brainstorming villains are most applicable if your manuscript or screenplay contains at least an element of the thriller, suspense, or horror genres. Click the title above to continue reading.
How to plot a marketing education into your author goals (#IWSG Blog Hop)
How can you develop a self-guided marketing curriculum that A) is reasonable in terms of time commitment; B) involves the most relevant study material; C) teaches you enough to successfully market your books; and D) keeps you on top of marketplace changes? Click the title above to continue reading.
